Featured Brand Campaigns
Here are some of my favorite collabs where strategy, storytelling, and beauty came together to create magic.
π TIRTIR Finishing Spray
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ποΈ Nov 2024
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Deliverables: 1 IG Reel + 1
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TikTok Feature
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β±οΈUsage Term: 30 days
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π¬ Caption and tags aligned with brand voice
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π§Ύ Licensing: Non-exclusive
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π View IG ReelThis visually rich reel helped introduce TIRTIRβs Finishing Spray to a younger, skincare-savvy audience, with a focus on wear-test and texture close-ups
πANUA β Heartleaf Pore Control Campaign
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ποΈ April 2025
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Deliverables: 1 Instagram Reel + Amazon Store Link in Bio
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πUsage Term: 7-day bio placement
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π§ΎLicensing: No exclusivity
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π View IG ReelA skin-care story + close-up application tutorial. This post drove both engagement and conversions via the Amazon storefront integration.
π Elf β Halo Glow Campaign
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ποΈ Sep 2024
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Deliverables: 1 Instagram Reel
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πUsage Term: 30 days
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π§ΎLicensing: No exclusivity
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π View IG ReelA beginners skin-prep story + close-up application tutorial. This integrated video drove both engagement and conversions about the Halo Glow
Where I Create
Instagram:
- 4.5M reach /mo | 105K engagements
- IG Reels, Stories, Giveaways, Link-in-bio promos
TikTok:
- 12M reach /mo | 323K engagements
- Tutorials, mini-vlogs, product reveals
Facebook:
- 5.9M reach /mo
- Makeup transformations + cross-posted IG content
Pinterest & YouTube:
- Niche tutorials + product mood boards
- High save & click-through rate
Collaborations
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